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Roundup: App Marketing 2013

81% of app developers said that they would not abandon their app despite the same amount not making enough money to support a standalone business… More developers are not breaking even in 2013 [67%] compared to 2012 [59%]… Most Android developers [73%] are not breaking even and are 4 times more likely [41%] to have zero revenue compared to iOS [58% and 10% respectively]… Alex Curylo

Kostenlose Mobile-3d-Engine von Havok verfügbar

Das irische Unternehmen Havok, eine Tochter von Intel, hat eine Engine namens Project Anarchy veröffentlicht. Sie ist primär für die Entwicklung von Spielen und anderen Apps für mobile Plattformen gedacht und unterstützt iOS, Android und Tizen. Der Einsatz sei in den meisten Fällen kostenlos, aber an bestimmte Bedingungen geknüpft, sagt Havok. Golem Project Anarchy

HTML Inline Image and Audio Files

You can transport binary data inside HTML for images and audio files, too: img src="data:image/png;base64, (+base64 encoded image data) " audio controls="controls" preload="auto"    source type="audio/mpeg" src="data:audio/mpeg;base64, (+base64 encoded audio data iso-8859-1)" The "data" URL scheme By the way, you can base64 encode files via Mac Terminal: > openssl base64 -in infile .out outfile

The Offline (Beer-)Glass

A glass that only stands up straigt if it rests on a cell phone :)

Creating easy-to-read short links to the App Store for your apps and company

You can also create easy-to-read links to your app using App Store Short Links, which use the AppStore.com base URL plus a specific form of your app or company name. These short links are ideal for use in offline communications materials like print ads, TV spots, app trailers, radio ads and billboards where you need a memorable URL. Note: Previously, short links were available using the itunes.com URL. AppStore.com replaces itunes.com. iTunes.com links will continue to work but should be updated as soon as feasible. There are three types of App Store Short Links, in two forms, one for iOS apps, another for Mac Apps: Company Name iOS: http://appstore.com/ for example, http://appstore.com/apple Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/apple App Name iOS: http://appstore.com/ for example, http://appstore.com/keynote Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/keynote App by Company iOS: http://appstore.com/ / for example...

Transferring Your Apps in iTunes Connect

You can now transfer qualifying apps to another account — useful in cases of an acquisition or asset purchase. When you transfer an app, it will remain available on the App Store or Mac App Store, all ratings and reviews will carry over, and users will continue to have access to future updates. For more details, sign in to iTunes Connect .