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AGOF - Mobile Facts 2012


Mit der mobile facts 2012-II legt die  Arbeitsgemeinschaft Online Forschung (AGOF) die neueste Welle ihrer Markt-Media-Studie zu Mobile-Werbeträgern vor.
Gemäß der heute veröffentlichten Welle waren im zweiten Halbjahr 2012 pro Monat 21,30 Millionen Menschen mobil im Internet (30,3 Prozent der deutschsprachigen Wohnbevölkerung in Deutschland ab 14 Jahren, die 70,21 Millionen beträgt). Knapp dreiviertel dieser Nutzer (73,9 % bzw. 15,74 Mio.) werden dabei über AGOF Angebote erreicht.
Die heute veröffentlichte mobile facts 2012-II weist Reichweiten- und Strukturdaten für 72 mobile-enabled Websites und 102 Applikationen von 14 Vermarktern aus.
Hier finden Sie die zentralen Ergebnisse der mobile facts 2012-II, aufbereitet in einem Berichtsband und einer Grafiksammlung, sowie alle Rankings und Tabellen bequem zum Download.

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